The Memphis Grizzlies announced a partnership with the financial company Robinhood ahead of the 2024-25 season.
The Grizzlies' uniforms will feature an advertising patch. Robinhood will also have their logo on the court and in various areas of FedExForum.
"Robinhood is proud to be home to a neew generation of investors," said Robinhood's Vice President of marketing and communications Michael Goodbody in a Grizzlies' press release. "We see the Grizzlies Grit and Grind spirit in our customers and it's something we embody as a company to deliver some of the most innovative products in the industry."
The NBA allowed teams to have an advertisement patch on their jerseys starting in 2017. Memphis previously had a FedEx patch on the jersey.
To celebrate the new partnership, the Grizzlies and Robinhood are teaming up today, Sept. 19, to package 60,000 meals for the Memphis community.
The Grizzlies will debut their new jersey patches on the road at Dallas on Oct. 7.