Memphis Fashion Week is gathering to celebrate local artists and other events, such as The Emerging Memphis Designer Project, which was created to help elevate and promote local designers.
The 2015 Memphis Fashion Week will also include a main runway show Friday and Saturday night, which will showcase local designers on Friday and commonly known designers on Saturday.
This event includes people who have put a lot of work and passion into their love for fashion and promoting it throughout their city, along with making sure it all comes to together smoothly, such as Abby Phillips, the director of Memphis Fashion Week and Augusta Rivera, volunteer stylist and media partner.
“You’ll see an unexpected atmosphere with the charm that Memphis offers to its residents,” Phillips said. “Bringing in the featured designers collections gives our guests the opportunity to see the art and inspiration behind their work.”
On Friday night, The Emerging Designer Runway show at the Memphis College of Art will feature Emerging Memphis Designers, Tara Skelly, Dilettante Collection and Mara Hoffman.
Starting at 8 p.m. on Saturday, the main runway show at The Courtyard at Overton Square will include designers such as Dianne Von Furstenburg, presented by Joseph Stores, Anne Barge Bridal, presented by Maggie Louise Bridal and Faherty Brand, presented by Oak Hall.
Phillips says that this fun filled week will bring together an eclectic mix of local talent and southern charm, with an Egyptian flare for good measure.
All of the proceeds from both official events benefit The Memphis Fashion Fund, a fund supporting the Emerging Memphis Designer Project and to establish the new fashion design courses at Memphis College of Art.
“MFW is the only event in Memphis bringing together stylists, designers, photographers and models to showcase local talent,” Phillips said. “And the Memphis Fashion Fund will work with local educational institutions to create opportunities for local designers’ education.”
This event also brings big designers’ pieces to display, “more so then just seeing a few pieces at a local store, but showing the inspiration behind their work,” said Phillips.
In addition to planning the event, Rivera works as the fashion editor for Memphis Magazine, puts together shoots for the magazine and works as a stylist, for both the magazine and Memphis Fashion Week.
“We work really hard, but we have a lot of fun” Rivera said. “Also, I work with a huge team of very creative and hard-working people who are all very passionate about what they do.”
